The above phrase is not a single bet on x4 RAP lyrics, but it may be the common aspiration of the 22 players of the two teams in the Belarusian Cup match on April 9.
As of April 12, Belarus is the only country in Europe that is still playing a top professional football league, and it is also the only four in the world to do so (the other three are Nicaragua, Tajikistan, and Burundi). This has made fans all over the world look at it Gathered in this previously unknown football country.
It is reported that broadcasting organizations in 11 countries and regions, including Russia and India, have purchased the live broadcast rights of their games, and dozens of countries are negotiating with Baizu for the price of broadcasting rights. This is in this non-mainstream. The football league is an unprecedented event.
For many people in the Belarusian football circle, the attention they have received now is enough to make them feel that the Belarusian Super League is the "first league in the world". The proud Dynamo Brest forward Bakay said: "
However, they encountered an unprecedented problem-due to the development of the epidemic, there will not be so many fans watching the game for the time being! For a team that is in the rising period, the home ticket has just risen by about half compared with last year. This situation is a bit embarrassing for a team that promotes itself and continues to attract fans.
However, this Belarusian championship team has never lacked creativity in promoting itself. In July 2018, Maradona was hired by Dynamo Brest as the chairman and head coach. This news made the team popular with "Marshals". However, perhaps it is still psychologically unbearable for the severe cold in the North. Maradona resigned from the team and went to Mexico just two months later. A year later, the Brest Dynamo team, who did not forget their old feelings, also gave Maradona the honorary chairman a customized Harley motorcycle.
This time playing in the "empty field" under the condition of multi-country broadcasting is another time to consider the propaganda ability of the Brest Dynamo team. They did not disappoint again-they were wearing Real Madrid in the audience. The plastic dummies of the jerseys of, Manchester United, Inter Milan, Valencia, Aston Villa, etc., plus the real-life photos of their heads, made this team a hit in front of the media.
According to the Secretary-General of Dynamo Brest, Vladimir Machuskisi, this is a creative coup for their management team. In order to make foreign fans watching the team feel at home, he decided to let those who paid the price of "virtual tickets" also "sit" in the auditorium.
Machuski’s business experience does not cost much, a
Machuski的业务经验并不昂贵,
On April 8th, in the 2-0 home game of the Belarusian Cup team against the Soligorsk Shakhtar team, dozens of dummy fans sat among the real fans for the first time, giving fans and players an enjoyment. The colorful but slightly weird home atmosphere.
In fact, the fake fans being placed on the audience to cheer for the team is not the first of Dynamo Brest, but this team is too good at marketing time. They immediately caught the fans from all over the world. look.
At the end of May 2014, during the Japanese League Cup Tokushima Maelstrom vs. Omiya Squirrels, some innocent Omiya fans started their "dummy fan show." It is reported that due to the distance between the two teams, only a few fans came to the visiting team. When they saw that half of the stands were dissatisfied, they used their craft skills and cut out more than a dozen paper fans. They put on the team's jerseys and painted various expressions to form a "dummy fan phalanx".
In the traditional culture of China and even Japan, the scarecrow generally protects the spiritual existence of the soil and water. I don’t know if some kind of metaphysics played a role. In that game, Omiya also won the away game with a score of 2-0.
In addition, Japan also has Tokushima Whirlpool and Kyoto Phoenix teams that used dummy fans to cheer during the game.
此外,日本也有德岛漩涡队和京都凤凰队,他们在比赛中使用假球迷欢呼。
In September 2018, in order to make the stadium look less bleak, the board of directors of the Hungarian First Division team Mezőkövesd Zsóry also played the trick of "dummy fans". Although they also defeated their opponents 2-0, some of their fans seemed to have a melancholy look throughout the game.
If the people in the huge posters are also considered dummy fans, then the general manager of the Serie B football team Terry Estina is the first person to talk about the "dummies fans business" before Machuskihi . That was in 2010. Due to various solutions, the audience was unable to fill the Nairo-Loco stadium with a capacity of more than 32,000. The general manager of Triestina, Marco Canaz (Marco Canaz) Cernaz) simply vacated the 10,000 vacant seats directly in front of the TV camera and covered them with huge plastic posters. As the posters were covered with densely packed dummies, Marco thought it gave the team a little atmosphere at home.
In addition, Marco also talked about the economic cost of doing this. First, he advertised on huge posters, which brought him some income and had a dramatic publicity effect; Second, taking the initiative to reduce stadium seats allowed him to save a lot of funds that were originally used for security, stadium management and even medical care, which is about $130,000 per year.
Seeing the fate of Terry Estina, who has used the "dummy fans" poster for a long time, a very natural question arises-if these static dummy fans in the stands exist for a long time, will it affect the players' psychology? What impact does the competitive state have? Is there something similar to the "dummy curse"?
Regarding the scientific research on the "athlete response", the drug collector noticed an article published in 2013 by Arthur Kramer, a professor of psychology at the University of Illinois and his assistant in Frontiers in Psychology. Clay acquiesced that, compared with ordinary people, the peripheral vision of athletes can notice things faster and can detect subtle changes. In addition, they are generally able to ignore interference and irrelevant information more effectively and complete tasks.
Following this conclusion, we can assume that if the athlete’s competitive environment “suddenly” switches from a long-term noisy environment with a lot of interference information to an environment with very little interference information and a single signal source, will it cause the brain? What about the slowdown in processing information? In other words, the dummy fans have formed a very single competitive environment for the players. Whenever a player sees them, these dummy fans will always have the same face without any new information feedback. If this situation continues for a long time Will the players fall into a state that is conducive to "slow reaction", which further leads to a decline in their competitive state?
Although I have not seen relevant experiments, there are similar cases in 1992 by the Arsenal Club for reference.
尽管我还没有看到相关的实验,但阿森纳俱乐部在1992年也有类似的案例可供参考。
In August 1992, following the redevelopment of Highbury Stadium, the Gunners decided to use a huge vinyl mural to cover the construction site of the North Stand. It was this mural full of fans that caused huge controversy. Some people pointed out that the colored people and women on the mural were relatively insufficient, and the children’s charity pointed out that the children in the mural did not stand by their parents... Due to various unexpected problems, the mural was painted a lot. At the end, four nuns were added as spectators in the upper left corner.
If static "dummy fans" have a "spell" that can make people react slower or distracted, what about the effects of adding more sounds and actions? The 2005-06 season, Middlesbrough’s performance in the UEFA Cup semi-finals can be used as a reference.
In the first round of the UEFA Cup, the Bucharest Stars defeated Mi Fort by a score of 1-0 at home; in the second round, in order to make the atmosphere at home more exciting, the behind Mi Fort asked twelve fans to record a cheer. And decided to continue to loop after the start of the game. A dramatic event happened-24 minutes before the game, the visiting team scored two goals, and the home court fell into a dead silence. At that time, a dozen people repeatedly shouted "Come on, Mi Fort" in the loudspeaker. Everyone realized that there were such "invisible" idiot fans in the loudspeaker. As a result, some of them began to laugh bitterly, and some began to yell at their mothers. After regaining some atmosphere, a miracle happened and Mibao completed a 4-2 comeback.
With the development of modern technology, in addition to sound, action elements have also begun to be added to another type of "dummy fans"-robot fans.
随着现代技术的发展,除了声音之外,动作元素也已开始被添加到另一种“虚拟风扇”中,即机器人风扇。
In 2014, in order to increase the popularity of the stadium, the Korean Hanwha Eagles professional baseball team took the lead in arranging three rows of cheerleaders called "fan robots" on the stadium. These robots are dressed in home team jerseys and baseball caps. Their faces are a display that can display the heads of real fans, and their hands are holding an LED dot matrix screen. When real fans send cheering messages, these messages will be displayed on the dot matrix screen with both hands raised by the robot.
The move to install robot "dummy fans" for the Hanwha Hawks baseball team can be described as killing three birds with one stone. First, because the Hanwha Hawks ranked last year after year, they are called "Hanwha Chickens" by other teams. Many fans with bad hearts will be injured when they come to the scene. Through the way of cheering online, the team can unite a group of diehard fans; Secondly, many people will come here when they hear that there are robot cheerleaders. This boosted the attendance of the team and attracted some new fans. Thirdly, I don’t know if new dynamic elements are added to let the ball. The team was stimulated,
It has to be said that those dummy fans of the Hanwha Hawks baseball team who can actually be controlled by the fans, cheer, sing, and wave to make waves are a big step forward than the Brest Dynamo plastic man + static photo combination.
In the special period of the new crown epidemic, even after the major leagues are restarted, it is common to face empty courts or play games with very few spectators. what is has been confirmed is,